jamba — jon gordon // creative

jamba

brand evolution // Led collaboration with our internal and external agency to develop new brand positioning, identity, voice, messaging and design to show jamba as a healthy lifestyle brand.

old logo

new logo

digital platforms — digital platforms

email — email

menuboard — menuboard

featured promotions — featured promotions

iconography — iconography

jamba friends — jamba friends

store design — store design

crew uniforms — crew uniforms

in-store wall murals — in-store wall murals

packaging — packaging

vanilla blue sky // developed integrated campaign including in-store, social and video content for a LTO smoothie made with a healthier alternative ingredient called blue spirulina.