cinnabon
life needs frosting // Oversee and collaborate with the creative team in bringing cinnabon’s “life needs frosting” brand positioning to the consumer.
the baker // developed a video highlighting the process of the cinnabon baker handcrafting delicious cinnabon rolls.
Jollybon // created annual integrated campaign to promote the joy and warmth of the holidays with cinnabon.
in-store planogram
video menuboards
in-store posters
better call saul // developed a teaser social campaign to promote cinnabon’s storyline within the better call saul’s tv series.
e-commerce // created beautiful new Packaging design to drive sales through delivery.
recipe videos // created over 20 recipe videos to showcase fun and unique ways to use cinnabon products for recipes at home
LIfe needs frosting // developed a video to demonstrate that cinnabon brings a moment of joy and escape to people during challenging times.
life needs frosting (video)